Brief
We were asked to develop a new website for Bloomsbury Football Academy that provides a digital hub for all types of users, as well as Bloomsbury Football Academy coaches and co-ordinators. Key requirements included:
- An event search facility that allows users to search and book onto events based on their location and age
- A 'parent portal' that allows parents to create a profile, add profiles for their children, book them on to team trials and set their availability for upcoming team events as well as booking them onto holiday camps and sessions
- A 'coach portal' that allows coaches to add and edit upcoming matches, send scheduled and ad-hoc emails and text messages out to parents and pick the final squad of players for their matches
- Integration with various 3rd parties such as a CRM, an email marketing platform and an SMS marketing platform
Solution
We developed the website with all of the functionality above. The marketing team at Bloomsbury Football Academy are able to manage all content of the website.
An eCommerce platform was built into the site to enable Bloomsbury Football Academy to manage all types of events such as sessions, matches and holiday camps, as well as accepting various payment methods including recurring payments.
The website frontend is optimised for all devices, something that was important due to the need to ensure it's possible to access all of the functionality the website offers on the go.
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Mobile Speed
83%
Increase in Session Duration
65%