Case Study
Lawsons
Brief
We were asked to design and develop a new website for Lawsons. The key requirement was to ensure the interface was slick, with clear call to actions. It was also important to ensure the website provided an intuitive property search facility, with functionality such as the ability to search via a map and save properties to a shortlist.
Solution
We designed the website following research and strategy phases, in which we looked at Analytical data in order to help to provide design direction and to set a structure for the sitemap and content. We also ensured social proofing content was placed on key landing pages, along with strategically placed call to actions to maximise lead generation.
We developed the website upon WordPress, providing the marketing team at Lawsons with numerous purpose built components which they can choose from when adding new content. We also integrated their estate agency CRM so all property data is automatically pulled into the website.
Our new website just went live and I’m over the moon with it. The team at Rumbl made sure everything was just the way we wanted it before hitting the button and we have only had a positive response since. Our new site is crisp and clear, it has lots of cleaver bits but is easy to use. We have already noticed the increase in leads coming through compared to our previous site.
Matt LawsonManaging Director, Lawsons
Increase in Impressions
187%
Increase in Session Duration
47%