Brief
We were tasked with developing a new website for Shwen Shwen that reflects the brand’s identity and delivers an engaging, intuitive user experience. The focus was on creating a fast, responsive website with a considered design that brings the brand to life, showcases the restaurant and makes it easy for visitors to explore the offering and book a table.

Solution
Our approach began with a research and discovery phase, using insights into audience behaviour and business goals to shape the website’s structure and overall user experience.
Built on a headless architecture, the website combines a bespoke frontend with an intuitive CMS, giving Shwen Shwen the freedom to manage its content in-house while benefiting from a fast, flexible and future-proof platform. SEO and Generative Engine Optimisation (GEO) were considered throughout development, with a focus on strong technical foundations, accessible content and a clear site structure to improve discoverability across search engines and AI platforms.





